I have started creating anticipation for the launch. I have used social media, email newsletters, and local advertising to announce the upcoming changes. I have offered sneak peeks of the new services or products to generate excitement among my existing customers and attract new ones.
I'll be hosting a launch event to showcase the upgrades. Invite loyal customers, local influencers, and media representatives to attend. There are special promotions, discounts, and giveaways during the event to encourage attendance and engagement.
And obviously, I will highlight the new features. Communicating the new features, services, and products that are part of the upgrade. We'll use signage, flyers, and digital displays in my salon to highlight what's new and how it benefits the customers.
I have stocked up my boutique. It looks so good , I wish I could just change my whole wardrobe.
I have ensured that my staff is well-trained on all new services and products being introduced. They are now knowledgeable and confident in promoting and delivering these offerings to customers.
I'm planning to engage with my customers throughout the launch process. Encourage feedback and listen to their opinions about the upgrades. Use their input to make any necessary adjustments and to tailor my marketing efforts to their preferences.
After the launch event, I'll continue to promote the upgrades through social media, email marketing, and in-store promotions. Monitor customer feedback and address any concerns or issues promptly.
Having Zayn, Candy, and my children by my side has been everything in this journey of growth. Their support has fueled me every step of the way, giving me the courage to pursue my dreams and expand my businesses.
While the kids may not be physically present at the launch event, their unwavering belief in me resonates deeply. Their encouragement serves as a constant reminder of the importance of family and the strength that comes from having a supportive network.
Today, as I take this significant step forward, I carry their love and support with me, knowing that they are cheering me on every step of the way.
"Hey, babe."
Zayn's voice comes through the phone, warm and reassuring.
"I just wanted to let you know that everything's set for your big day. Your dress is on its way, and I've arranged for a makeup artist to come over and work their magic on you."
His words bring a smile to my face, and I can't help but feel grateful for his thoughtfulness.
"Thank you so much, Zayn," I reply, feeling a surge of excitement building inside me. "I really appreciate all you're doing to make today special."
His reassuring tone washes away any lingering nerves, and I know that with him by my side, everything will be perfect.
"I'll come get you in a few hours."
"Thanks my love."
The way he makes me smile!
As Zayn arrives to take me to the launch venue, I'm awestruck by the sight that greets me. The entire space is transformed into a glamorous haven of beauty and luxury. The salon is bustling with activity, with stylists expertly pampering clients and creating stunning new looks.
Next to it, the beauty shop is a treasure trove of all things beauty, from hair products and wigs to makeup and skincare essentials. The fast food section is a lively hub of delicious aromas and tempting treats, offering a variety of mouthwatering options for hungry guests.
And finally, the clothing boutique stands tall and elegant, showcasing a dazzling array of fashion-forward clothing for men, women, and children alike. From trendy streetwear to elegant evening gowns, there's something for everyone here. The atmosphere is electric, filled with excitement and anticipation for the grand unveiling of my expanded businesses.
I quickly pull out my phone and dial Candy's number, feeling a pang of concern as I realize she's nowhere to be seen. After a few rings, she finally picks up, her voice slightly muffled by the background noise.
"Hey, Kat, sorry, I'm just dealing with a last-minute emergency at home , I'll be there as soon as the maintenance guy gets here!"
She explains breathlessly.
"I think my makeup is totally ruined right now , I'm super wet! My kitchen is wet as well , it's a disaster friend, I'm panicking!"
"Listen , I'll send a cab for you right now, i still have people at my house who are going to help you with your makeup and everything. I'll get back to you now."
I don't wait for her to respond , I hang up and quickly inform Zayn and he makes a few calls. I know I'm pulling and twisting his hand. The stylists in my house have already left but I know that Zayn is capable of getting Candy here faster.
"People are already on their way to candy's place love , stop worrying , she'll be here soon."
As Zayn shares the news, a wave of gratitude washes over me.
"You're amazing, Zayn."
I say, feeling a rush of emotion.
"Thank you for always being there for me and for Candy."
He gives me a warm smile, his eyes reflecting sincerity.
"Of course, Kat. We're a team, remember?"
His words reassure me, reminding me that I'm not alone in this journey. With Zayn's support, I feel a renewed sense of confidence as I watch the launch event unfold, knowing that we've got each other's backs every step of the way.
As Candy arrives, she exudes confidence and elegance, turning heads effortlessly. I catch Alex's bashful expression from across the room, he is so in love and I'm so happy for the both of them!.
"Wow, Candy, you look incredible!"
I exclaim, genuinely impressed by her stunning appearance. She beams with gratitude, her eyes sparkling with excitement for the day ahead. Together, we are going to transform these businesses into something you have never seen. We are ready to tackle whatever challenges or triumphs come our way.
My nerves are sky high, it is time for my speech. Zayn accompanies me to the little stage , gives me a reassuring kiss on my cheeks and go back down to his seat , we hear cute sounds , people complimenting us silently , I keep mouthing little "thank you" words.
"Ladies and gentlemen, esteemed guests, thank you all for joining us today for this momentous occasion. It's with great pleasure and pride that I stand before you to announce a significant milestone in the journey of our business.
As many of you know, Candy has been an integral part of this salon since its inception, guiding us with her expertise, dedication, and unwavering support. Today, I am thrilled to announce that Candy will no longer just be my manager; she will now become a co-owner, as I am selling her 30% of the salon.
This decision comes from a place of deep trust, respect, and appreciation for her invaluable contributions. Candy, your passion, hard work, and commitment have been instrumental in our success, and I have no doubt that together, we will continue to thrive and achieve even greater heights.
I would also like to take this moment to express my heartfelt gratitude to my partner, Zayn, who has been my rock throughout this journey. Your unwavering support, encouragement, and belief in me have been the driving force behind every success we've achieved.
I'd also like to thank my kids , who are obviously at school. They are amazing , God really blessed me right there. My two little hearts in human forms.
To Zayn and Candy, thank you for your unwavering dedication, and here's to the bright future ahead for all of us. Cheers!"
The enthusiasm I'm receiving is really thrilling , I'm so grateful. I also keep noticing familiar faces, I'm grateful for the support.
"Ladies and gentlemen, before we proceed with the festivities, I have one more announcement to make. As part of our commitment to growth and opportunity, I am thrilled to announce that we will be accepting CVs for various positions within our expanding business.
We believe in fostering talent, nurturing creativity, and providing opportunities for individuals to thrive and excel in their careers. Whether you're passionate about beauty, fashion, hospitality, or entrepreneurship, we welcome you to join our team and be part of our exciting journey ahead.
Please feel free to submit your CVs to our reception desk, and our HR team will be in touch with further details. Even if you don't have any experience , we might find something you can do , so please , come through. Thank you, and let's make magic happen together!"
As Zayn leads me toward the crowd, my heart races with anticipation. I feel a rush of emotions seeing his two twin sisters applauding for me, their support warming me to my core. Together, we approach the gathering, greeted by smiles and cheers.
I take a moment to compose myself, feeling grateful for the love and encouragement surrounding me. With Zayn by my side and his sisters kind gesture, I feel ready to embrace whatever comes next in this exhilarating journey.
Not forgetting my best friend , she is crying tears of joy right here in my arms and there's nothing I'd like more!