Trucks set off from the west coast, heading towards various regions of the United States.
Just ten days later, a new game console product appeared in most department stores across America.
Huge billboards displayed the following slogans:
"The lightest, cheapest, and most fun game console! FC Game Console."
"With countless highly acclaimed electronic games, satisfying all players' tastes."
"The game console is priced at only fifty dollars, and a game costs only five dollars. If you get tired of it, you can exchange the original packaged cartridge for a new one at a specialty store for only one dollar. Now on hot sale, welcome to purchase!"
Since Takayuki penetrated the department store market, supermarkets across the United States no longer imposed any restrictions on Gamestar Electronics' products.
They even welcomed any products launched by Gamestar Electronics because they always sold out, proving to be extremely popular.
Originally, they were eagerly requesting more stocks of SFC and GB game consoles, but the results were always disappointing.
They believed that if it weren't for Gamestar Electronics' own shortages, their sales would probably have increased even more.
But now it was clear that Takayuki had taken the initiative. They couldn't threaten Takayuki like before, so no matter how much stock they brought in, they could only complain.
But unexpectedly, in September, there was suddenly good news: Gamestar Electronics would sell an even lower-priced and larger quantity game console in the United States, nearly unlimited supply. As long as department stores could handle it, they could order as much as they wanted. Of course, initially, it had to be done slowly, but when production capacity increased in Japan and agreements were reached with contract factories in China, mass production could proceed without limitations.
The chip value of FC itself is not high, so it's easy for chip manufacturers to mass-produce them, naturally there would be no shortage of chips or other components. Now Takayuki just needed to open up sales.
On the first day the advertisement was launched, adults who were confused and preparing to buy gifts for their children immediately found direction.
Not to mention anything else, just the fact that this thing is so cheap is enough.
A game console for only fifty dollars, a game for five dollars. Previously, buying those junk game consoles would cost one hundred and thirty dollars, but with FC, you could buy a game console and more than ten games. This was obviously a very cost-effective deal.
Moreover, to increase FC sales, Takayuki specifically had four game development teams return to developing FC games.
This time, Takayuki no longer directly specified the development direction. They could freely unleash their imagination in developing games on FC.
All that was left was for him to review the developed games.
With the average size of game development teams now over eighty people, developing an FC game was a piece of cake. It was no problem for a team to develop a game in half a month.
If they really had no direction for development, they could directly provide a bunch of well-known FC games from previous lives.
Like "Dr. Mario," "Donkey Kong," and the like.
These were things Takayuki had thought about before, but because of the lack of manpower and the desire to develop game console technology quickly, they skipped over it.
This time it could just happen to give more new employees a chance to practice. Starting with developing FC games would reduce the risk of loss, and it could also fill up the FC game lineup.
Takayuki himself hadn't expected to give the FC, which was supposed to be entering its final phase, a second spring.
Perhaps he should consider continuing to maintain the FC production line.
Because he believed that he could rely on this low-cost strategy to conquer more countries.
Not to mention Europe, even the Asian region of China also had great potential.
Nowadays, the living standards of the people in China have reached the level of around 2006, and their purchasing power is gradually increasing.
Although China has been flooded with counterfeit products due to some irresistible forces, if the game consoles produced by oneself are cheap to the point where even counterfeit products can't compare, how many people will still buy rubbish counterfeit products without any warranty?
But that's something for the future. Let's focus on the American market for now.
"Oh no, boss, something big happened!"
In an office building in New York, a young man rushed into his boss's office in a fluster.
The boss was also a young man, and they were just one of countless young groups in the gaming industry who had struggled.
It was they who had earned quite a bit of money relying on all kinds of inferior cheap junk games.
The young man rushed into the boss's office and saw the boss and his secretary secretly flirting. It seemed that an office romance was about to unfold.
Seeing his subordinate rushing in like this, the young boss was definitely not happy.
But he was very calm and immediately pushed the secretary aside, and the secretary quickly straightened out her clothes, trying to look calm.
The young employee was panting, seeming a bit panicked, and didn't even notice what the boss and secretary had just been doing.
"What happened?" the young boss asked in a deep voice.
"We, we have a competitor!"
"A competitor? Isn't that normal? What's wrong? Is it another company like ours? Have they launched some fun games? Or are they offering even cheaper games?"
The young boss asked while pondering.
If it was about launching some fun games, he would immediately copy them.
At present, the United States still seemed to adopt a laissez-faire attitude towards the electronic game market, apparently taking a wait-and-see attitude towards this emerging industry. So, copying at this time was simply commonplace. It was almost common sense that whoever had fun games would copy them, or even more than that.
If it was about someone offering even cheaper games, that was okay too. They could just lower their prices a bit and compete with them. If they were acquaintances, they could even call them and discuss forming a price alliance so that everyone could profit.
So, he didn't really take it seriously, just thinking that the employee was panicking because he hadn't seen much of the world.
"No, it's not, it's not another company like ours, it's Gamestar Electronics!"
"Gamestar Electronics?"
Of course, the young boss knew this name.
It was Gamestar Electronics that created the electronic game industry. Now, not only were they extremely famous in Japan, but they were also seen as a high and mighty presence among peers in the United States.
They occupied the majority of the US market, and their products were always in short supply, including users like this boss. He had to admit that the game console made by those Japanese guys was really fun.
Although the price of the game console and games was a bit high, it was truly worth it.
At the same time, having the game console also allowed him to copy the code of these games and apply it to his own games.
The boss immediately realized, Could it be that Gamestar Electronics noticed the impact of low-priced games and is preparing to respond in the same way?
Then they were in a bit of trouble. The cost of developing games here and the cost of developing games in those big companies were very different. Did they want to lose money to gain publicity?