While Red was renovating the restaurant, Aethelwolf didn't remain idle. He planned to start making some beauty products. There were five products that he planned to introduce in his store; lipstick, soap, shampoo, moisturizer, and perfume. He already had these products in his stores in the Regalis Continent and he knew how to make them in batches. With his Nascent Soul cultivation, making these products didn't require the use of advanced equipment. He could just skip the menial process using his world essence.
Aethelwolf planned to use the same strategy he used in the Regalis Continent. He wanted to create a branding effect that would make his customers loyal to his products. Even if similar products emerged in the future, they would remain loyal because of the branding effect.