Because just a few days ago, the grassroots writers on the website had just received the charitable subsidy.
This made them sit in front of their computers with gratitude, vowing to return the favor to the website with more diligent updates.
When they grew tired from writing, they would open their email to check the subsidy notification.
Then, they immediately felt rejuvenated.
While alternating between writing and giddily looking at the email notifications,
these writers received a new email from the website.
Upon opening it, they discovered that the site was encouraging everyone to register a Twitter account for both themselves and their works.
They looked at the instructions with confusion, then had a sudden realization.
It turned out that this was because the homepage of the website had limited space.
The site wanted to use this thing called Twitter to create an additional promotional channel for their works.