Inside the office building of Tencent was a busy scene. The occasional employee walking in the hallway didn't have the most optimistic expression. With company performance continuing to slide, employees sensed the risk of upcoming layoffs.
Yes, the lifespan of QQ wasn't the longest these days.
Once Future 1.0's messenger function came online, the number of active users on QQ trended negatively. The QQ project lead was so stressed that his hair almost turned completely white, but he was still unable to come up with a solution to reclaim the messaging throne.
What? User stickiness? That's right - when your friends, family, and friends on the internet all use QQ, it might be difficult to change users' messenger tool of choice. But when all your friends, family and friends on the internet already installed Future 1.0 and Future 1.0 happened to come out with a messenger function, was QQ really irreplaceable?
