Chereads / The director's journey / Chapter 80 - the release of movie

Chapter 80 - the release of movie

The release day of Dhoop Ka Saaya had finally arrived. It was a crisp March morning, and there was a sense of nervous excitement in the air. Arjun stood outside a small single-screen theatre in the heart of Mumbai. Unlike the glossy, high-end multiplexes, this theatre was modest but had a special charm—a place that Arjun had frequented during his childhood. Today, he had rented out the entire theatre for the community members from his slum.

They had worked so hard, supported Priya and him through every hurdle, and it only felt right to have them watch the movie in a place that belonged to them, in a way that made them feel like they were part of something bigger. As the crowd gathered—women in bright saris, children holding onto their parents' hands, and the elderly smiling with anticipation—Arjun couldn't help but feel an overwhelming sense of gratitude.

"Arrey, Arjun bhai! You really did this for us?" One of the men from the slum called out, waving excitedly. "A whole theatre just for us!"

Arjun grinned, nodding. "Yes, this is your film too. How could I not?"

Just then, Priya's mother, draped in a simple cotton sari, approached him. Her face was a mixture of pride and shyness. "Thank you, beta. You've given my daughter a chance that we could never have dreamed of."

Arjun folded his hands in a humble gesture. "No, aunty. She's earned it with her hard work and talent. I'm just a small part of her journey."

Priya's three younger siblings, all wide-eyed and full of energy, tugged at his shirt. "Arjun bhaiya, we're going to see didi's movie! Is it really on the big screen?"

Arjun knelt down to their level, smiling. "Yes, it is. And it's going to be amazing."

The theatre owner, a kind-hearted man who had known Arjun since he was a boy, came over and patted his shoulder. "Let's get everyone settled, Arjun. The show's about to start."

As the lights dimmed and the film began, Arjun slipped to the back of the theatre, watching the faces of his neighbors, his friends, the people who had stood by him all these years. There was laughter at the lighter scenes, sniffles during the emotional moments, and an occasional murmur of appreciation at the dialogues.

But the moment that touched Arjun the most was during a particularly intense scene—when the protagonist, a mother struggling to make ends meet, stands up to an injustice. A hush fell over the crowd, and as the scene played out, tears welled up in the eyes of many, including Priya's mother, who silently wiped her face with the edge of her sari.

It was a powerful moment—one that made Arjun's heart swell with pride. The film might not have the flashiest visuals or the most famous actors, but it had heart. It was real.

When the credits rolled, the theatre erupted in applause. Arjun noticed Priya's siblings jumping up and down, their excitement contagious. The people turned to him, showering him with praises, some even shouting, "This is our film! This is our story!"

An elderly woman, her face lined with years of hardship, grasped Arjun's hand tightly. "If it weren't for you, these kids… all of us… we'd still be working without knowing what dreams even meant. You've shown us that we can be more than what the world sees us as."

Arjun shook his head, his throat tightening with emotion. "It's not just me. It's all of you who've believed and pushed each other forward."

The evening ended with everyone sharing sweets and laughter. The community might not have understood all the technicalities of filmmaking, but they understood emotion, and they understood struggle. And this film was a testament to both.

The Viral Sensation

However, the initial reviews for Dhoop Ka Saaya weren't as overwhelming. While some critics appreciated its sincerity and strong performances, others found it lacking in pace and depth. The box office numbers reflected this mixed response. The first few days were lukewarm, with the film pulling in only average collections.

Arjun tried to stay optimistic, but there was a small voice of doubt gnawing at him. Had they misjudged the story's appeal? Were people really interested in such grounded narratives?

But then, something unexpected happened. It started with a small video clip posted on Facebook—a clip that soon spread like wildfire.

A young girl, no older than ten, was captured coming out of a theatre screening of Dhoop Ka Saaya. Her face was red and puffy, and she was sobbing uncontrollably, clinging to her mother's sari. "Why, mama?" she cried, her words barely audible between her sobs. "Why do they have to suffer so much? Why can't they have a happy life too?"

The video, raw and unfiltered, struck a chord with everyone who watched it. It was more than just a child's tears; it was a reflection of the film's emotional depth and its ability to connect with even the youngest of audiences.

The clip was picked up by a few news channels, and soon, it was everywhere. People began sharing it with captions like, "If a child can feel this deeply, imagine the impact on adults." Influencers, bloggers, and even celebrities began tweeting about the film, encouraging people to go watch it.

"Don't judge a film by its box office numbers," one famous actor tweeted. "Go see Dhoop Ka Saaya and feel what this little girl felt."

The attention was sudden and intense. Arjun's phone started buzzing with calls from media outlets wanting interviews, from distributors asking if they could expand the film to more screens, and from old acquaintances congratulating him.

But the most touching message came from the girl's mother herself. She had managed to track down Arjun's contact through a mutual acquaintance and sent him a heartfelt note.

"My daughter was moved to tears by your film. She's been asking questions about the people in it, wanting to help in any way she can. Thank you for making her see the world differently."

By the end of the second week, the box office numbers had surged dramatically. Theatres that had initially reported low occupancy were now filling up. The community's word-of-mouth marketing, combined with the viral video, had given Dhoop Ka Saaya a new lease on life.

Arjun stood outside that same single-screen theatre one evening, watching as families and young people queued up for the next show. It was a sight he hadn't expected to see, at least not so soon.

Priya joined him, a look of wonder on her face. "This… this is unbelievable, Arjun."

He nodded slowly, a smile tugging at his lips. "Sometimes, it just takes one small spark to ignite a fire."

They watched as people filed in, some talking animatedly