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Songmei Clothing, in the large conference room.
"If it were a single-item live broadcast room, Qianchuan would definitely be the best choice, where the traffic after screening would be more precise.
However, we are running a multi-item live broadcast room, mainly focusing on the clearance inventory of women's clothing in the early stage, quickly cycling through the items.
Therefore, our best bet would be to first shoot a high-quality video, then heavily promote it on Douyin after the broadcast starts to drive traffic to the live broadcast room. This is the most efficient way to advertise..."
Operator Liu Renjie, pointing to the PPT on the TV screen, talked about his plans for the premiere.
As the core of Changyun Media's women's clothing live broadcast team, he was fully responsible for planning, organizing, and executing the entire live broadcast project, as well as formulating operational strategies.
His personal abilities had been certified by DJRH, a definite expert.
