As to why Kavanaugh was not particularly secretive about his technology for investing in movies and was quite willing to disclose it, there were two reasons. First, the method wasn't exactly a secret; many on Wall Street used it. Second, the development of Relativity Media was entirely dependent on financing.
To attract more investment, Kavanaugh needed to constantly promote his technology and assure investors of its utility with somewhat embellished box office data, instilling confidence in them.
The news attributed the success of Palm Beach Films' last two hit movies to the producers under its banner and not to Link.
This provided Kavanaugh with a window of opportunity.
