The 27th MTV Video Music Awards ceremony concluded.
Lady Gaga, with 13 nominations and 7 wins, became the biggest winner of the MTV Awards this year.
Link, with 11 nominations and 1 win, despite winning the prestigious Video of the Year Award, was still considered the biggest loser because, before the ceremony, the media had predicted he would win at least four awards and share the spotlight with Lady Gaga, which he did not.
Eminem, with the motivational song "Not Afraid", won the Best Male Video Award and Best Rap Video Award, making him the second biggest winner of the MTV Awards this year.
Artists under Link Music secured 3 wins out of 19 nominations, specifically Video of the Year, Justin Bieber's Best New Artist, and Lana Del Ray's Best Art Direction for the "young and beautiful" MV.
Afterwards, the media summarized the biggest highlights of the MTV Awards into three points.
