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Donnie's idea was actually quite simple. Before, Walker had mentioned that even if the gaming industry were legalized in Atlantic City and Donnie built the world's top hotel, there still needed to be a way to attract the nation's wealthy elite.
At the time, Donnie had discussed many methods with Walker, one of which was to make everyone understand that this hotel was the best in the world.
But how to make everyone aware that it is the best?
An evaluating organization was needed, and this organization didn't necessarily have to be official; it could be a private institution.
Just like Michelin, initially a tire seller, could cross over to become the authoritative rating system for the global restaurant industry.
