Yun Duan was in complete chaos.
The endorsement deal with Zhan Yiyi had lifted the company to its peak. Within a mere two days, breaking a sales volume of 300 million online had only shocked everyone, causing a sensation in the industry. But who could have known that in such a short time, it would come to the brink of collapse?
Yun Duan's rise was built entirely on the achievements of Zhan Yiyi. Now that Zhan Yiyi was embroiled in issues, and with 'Zhan Yiyi' publishing a statement on Weibo about account theft, Yun Duan was thrust into the eye of the storm. The saying "you rise by the favor, you fall by the favor" couldn't be more apropos.
"Mr. Jiao, the number of returned orders has reached six hundred..."
"The number is still increasing!"
"This is just within half an hour! Now many people on Weibo are calling for consumer rights, denouncing us for 'bundling Zhan Yiyi' in a fraudulent sale!"
The sudden surge in sales was all due to the fan effect of Zhan Yiyi.
