Chereads / Video Game Tycoon in Tokyo / Chapter 222 - Million in North America

Chapter 222 - Million in North America

"SFC, the high-tech product that Americans deserve to experience the most."

This is a slogan.

Originally, it was said by a journalist named Alvin who had attended the Consumer Electronics Expo, and he mentioned it on his blog.

Later, every player who experienced the Gamestar Electronics Entertainment game console began to spread the word.

This thing is really amazing, it makes people unintentionally addicted.

Moreover, as time passed, more and more department stores began to sell Gamestar Electronics Entertainment products.

Even the previously unpopular small and medium-sized department stores began to favor Gamestar Electronics Entertainment.

Before, they would cautiously sign contracts with Gamestar Electronics Entertainment, afraid of losing money with this thing. Even the initial payment was made by Gamestar Electronics Entertainment, selling the products first and then handing over the income to Gamestar Electronics Entertainment.

This was the contract signed by the first few cooperating department stores, and it was the best contract.

Later department stores naturally didn't receive such treatment, and even had to make some compromises and concessions in profit sharing.

The previous contract allowed the retailer to have about thirty-five percent profit, while later contracts only allowed thirty percent.

Some department stores eager to obtain more game console goods would even proactively lower their profit margins just to secure more stock.

Because this thing is really popular.

From the initial release of various European and American games such as Street Fighter, SFC and GB sold especially well.

Later, with the launch of the light gun, it sparked another wave of buying frenzy.

It's important to note that this wasn't during any celebratory holiday, just a regular period.

No department store would give up selling this product.

Of course, this doesn't include large department stores.

Because they were allies, on the contrary, they were still vigorously promoting the PN game console, Lierda 2600 game console, and claiming that these two game consoles had even more fun games. Meanwhile, the PN2 game console was also in the preheating stage and could be officially released at any time. In the PN2 game console, players would experience 3D electronic games for the first time, which was a big leap forward for the era.

Relying on vigorous promotion, these large department stores could barely achieve about half of Gamestar Electronics Entertainment's sales performance.

And the department stores cooperating with Gamestar Electronics Entertainment didn't even need any promotion. They only needed to tell customers that they had SFC game consoles for sale, and even light guns for sale, and there would be plenty of people rushing over with cash to buy game consoles, without worrying about selling them.

Then at the same time, Gamestar Electronics Entertainment also added English options to some games released in Japan and sold them at relatively low prices.

Sometimes children might hesitate when they saw that Street Fighter, which was originally $69, was a bit expensive.

But if there were Super Mario 3 and other games for only forty or fifty dollars, they would be more favored.

Don't underestimate this difference of ten or twenty dollars. If you buy three or four forty or fifty-dollar games, it means you can save forty or fifty dollars and then buy another game.

Anyway, American children think like this, which stirs up their desire to buy.

Especially a few popular games like Contra 3 and Tetris.

But if it's just like this, it can only be said to have just opened up the market. Compared to the North American electronic game market in later generations, it's just getting started.

In the second month of SFC sales in the United States, at the end of March 1995, SFC sales exceeded one million.

Achieving sales of one million consoles in two months is truly amazing, and Takayuki specially came over to celebrate with the employees of the U.S. branch.

Even Sorei Electronics and several other recently established game companies were surprised.

Clearly, before, when they were expanding the player market, they only added tens of thousands of players per month, but Gamestar Electronics Entertainment came over and directly doubled it? This is really unbelievable.

But this also made them see the potential of the American electronic game market.

When Sawakawa Uehito learned of this, he immediately instructed Eden to increase recruitment of electronic game talents. This kind of opportunity must not be missed. Once missed, if Gamestar Electronics Entertainment really becomes popular, they will fall behind again.

...

On April 1st, inside a dormitory at Harvard, Bob was thinking about the future direction of the social networking site.

His friend Jeff ran in excitedly at this time: "Bob, I just got a call from Gamestar Electronics Entertainment. They want to invite us to dinner for a meeting."

Bob's eyes were always glued to the screen, and he answered casually, "You can go to this kind of thing; I don't have time to have dinner with them right now."

"No, this time you must go; it's different from before."

"Different from before?"

Bob looked up at his friend Jeff.

"Haven't you always wanted to meet the boss of Gamestar Electronics Entertainment? He's coming this time. I heard he originally came to celebrate their game console sales reaching a million records, but he also really wants to meet us. Will you go or not?"

Bob immediately stood up from his seat, asking seriously, "Are you saying that the boss named Takayuki is also coming?"

"Of course, he's our big benefactor. If you don't go to this kind of invitation, then you really shouldn't expect to succeed."

Bob's surprised expression satisfied him.

"I'll go, I'll definitely go."

Bob wasn't really impressed by the so-called benefactor, he was just curious.

He was very curious about what kind of person could start from scratch and create a miracle of several hundred million dollars in a new industry in a short time.

It's unimaginable.

And he also knew that this was a person of similar age to himself, which made him even more eager to find an opportunity to see the other party with his own eyes.

"Bob, hurry up and tidy up. I have a set of suits that I haven't worn yet. It's just right for you."

"No, your suits are too uncomfortable to wear. I really don't understand why humans invented such boring things as suits. I'd rather die than wear one."

"You, this guy, this is facing the big benefactor, we absolutely cannot be negligent!"

"I don't care about that."

The two argued for a while, and it ended with Bob's victory.

He prepared to go see the big benefactor in clothes that weren't much different from usual, while Jeff really dressed meticulously, even the suit he wore was expensive merchandise he had bought recently just to give the company a good impression.

And the agreed meeting place was a surprise to both of them, a Chinese restaurant in Chinatown, Boston, and it was a hot pot restaurant.