Chereads / Video Game Tycoon in Tokyo / Chapter 156 - Prelude to entering the European and American markets

Chapter 156 - Prelude to entering the European and American markets

Takayuki did not receive any feedback from the mysterious person online again, and he was not sure whether this mysterious person was satisfied with the game.

But since the other party didn't contact him again, it should at least prove that the other party accepted the game as compensation.

In his concept, such a skilled internet user should be a male. At the same time, the mysterious person is also very taciturn, never wasting words, and seems like a hacker oddball who doesn't smile easily.

If such a person could work for him continuously, that would be great.

Seeing no response, Takayuki didn't continue to waste time. Instead, he left the office and went to check the progress of other game development teams.

So far, the progress of several teams in game development has been very stable. They are steadily making games according to their own requirements.

Three out of the five game development teams will develop a game every three months on average. Basically, Takayuki gives them the ideas and directions for game development, and they proceed to work on them step by step.

With Takayuki's extraordinary foresight, it's natural for them to develop popular games.

Relying on their terrifying development capabilities, almost every first-party game they release can be considered a masterpiece, hardly ever receiving less than four stars.

This also gives Takayuki a great deal of influence in the gaming industry.

Countless companies want to join forces, some want to learn, and some really just want to benefit from Takayuki's success.

In short, the game industry in Japan is flourishing.

Looking at the steadily rising game sales, Takayuki finally had an idea.

It seems that it's time to take electronic games to the world.

But before taking them to the world, he needs to do research on games.

So he called Matsubashi, asking her to arrange manpower to investigate the influence of electronic games in Europe and America.

Sorai Electronics has already opened up a certain market in Europe and America.

As for the specific situation, Takayuki didn't pay much attention before, but he thinks it should still be quite popular.

No one would refuse more interesting entertainment. It has been proven in the Japanese market, so it should be popular worldwide as well.

It's just not clear how big the scale is.

Getting this information is actually not difficult. Matsubashi spent three or four days completing the investigation.

Matsubashi's former university classmates work overseas, and they are all middle-class in their respective regions.

Matsubashi only needed to investigate the public data of Sorai Electronics first, then find relevant news from the European and American internet, and finally combine some information provided by her former classmates to roughly estimate the scale of the game market in Europe and America.

"According to my investigation over the past few days, the estimated scale of the game industry in Europe and America should already be in the millions. Sorai Electronics occupies about fifty percent of the market, and the remaining fifty percent is divided among other European and American companies."

Matsubashi reported in Takayuki's office with a stack of materials in her hand.

Takayuki raised an eyebrow, "Hmm? Sorai Electronics hasn't completely dominated the market? This shouldn't be the case. They shouldn't have had any competitors when they first announced their entry into the gaming industry."

Matsubashi pushed her glasses and said, "It's like this. When Sorai Electronics publicly entered the gaming industry in Europe and America, some European and American companies were also pushing forward with the same thing. I think perhaps some of them saw the potential of our development in Japan and returned to their own countries to lay out in advance."

The business vision of the people in this world is very keen. It seems that one cannot be careless.

Takayuki thought inwardly.

Previously, it was his rapid development that attracted the attention of Sorai Electronics, such a behemoth, to compete with him.

Later, many large and small companies entered the market and began to divide the market.

If it were in his previous life, their reactions wouldn't have been so quick. At least most of them wouldn't have been so reckless, but would have observed for a year or two before making a decision.

But it's clearly different here.

"It seems that we will have more competitors in Europe and America."

Takayuki pondered inwardly.

"President, if you want to enter the European and American markets, I have a suitable recommendation for the timing."

"What time?"

"Next spring."

"Why?"

Matsubashi quickly opened her daily notebook and said, "According to public information, the International Consumer Electronics Show next spring will open on January 19th. It's a huge consumer electronics exhibition that attracts global attention. Countless new technologies will be showcased there, and it's also very suitable for us to make our debut in the European and American markets."

The Consumer Electronics Show?

Takayuki has some impression of this.

Many advanced electronic products were first announced there in his previous life.

Like Apple's first personal computer, as well as future Sony game consoles, Nintendo game consoles, VR devices, and autonomous driving, etc.

It seems that as long as you can exhibit your products at this consumer show, as long as they are novel enough, they can instantly attract the attention of countless people.

Takayuki nodded, "That's indeed a good time."

The Consumer Electronics Show is the best channel for publicity with the lowest cost.

It's almost a must-go place for any new technology that wants to be released in Europe and America, just like a pilgrimage.

If you don't promote your products here, but want to sell them in Europe and America, the promotional effect will definitely be greatly discounted.

But now it's only approaching August, and there are still five months until next January.

Well, he needs to make a big news announcement in these five months. It seems that the previous plans need to be brought forward.

Takayuki involuntarily looked at the Pikachu plush toy on the desk next to him.

When he's bored, he often picks it up and fiddles with it. And the pet he keeps is that classic character: Pikachu.

Make a Pokémon game?

The timing seems just right, and it's also good to collaborate with Tokyo TV to produce a Pokémon animation at the same time. The two synchronized releases should have a multiplier effect.

Takayuki thought about the case of Dragon Quest rising to fame through manga in the past, and he felt that multiple fields linking together had great potential.

And according to rumors, Pokémon in the previous life also succeeded in the same way by using this strategy at the beginning.

Of course, the quality of the game itself is also important.

Alright, let's make a Pokémon game. It just so happens that a game development team has become available in the past two days. He will transfer their personnel and form a new team dedicated to developing Pokémon series games in the future.

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