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For the promotion of just an ordinary movie, so many people from the Qinghe Group got involved. Do you think it's worth it?
Outsiders would definitely think it's not, since you could be doing something else with that time, right? Why not just follow the normal promotion process? That's how every other movie gets promoted, isn't it?
But if you put that question to someone from the Qinghe Group, their faces would change instantly, "You know nothing! Do you know our big boss wrote that script? Do you understand what that means?"
The status of Ren He in the Qinghe Group is something outsiders would probably never fully grasp.
Internally, what everyone in the Qinghe Group was thinking at that time was, if not now, when else to kiss up!?
Movies set to be promoted for the winter holiday season watched the promotional efforts for "Crazy Stone" and felt utterly hopeless!
Despite spending millions on their own promotions, it was nothing compared to Qinghe.