Launching "Zerg Arena" was intended to drive the overall revenue of "Zerg Struggle."
But not only did it fail to boost sales, but the core game's revenue started plummeting.
Blizzard faced a crisis of trust.
In response, Mide, the current CEO of Blizzard, found the ordeal even more agonizing, losing clumps of hair due to overwhelming stress.
The board had already issued him an ultimatum.
If the monthly revenue for "Zerg Struggle" couldn't be pulled back within a month,
they would replace him.
And with it, the high-level executives that Mide had cultivated would also face the danger of a major personnel overhaul.
Consequently, Mide summoned his executives, wracking their brains for a final countermeasure.
"League of Legends" was clearly out of their reach now.
To solve the current crisis, they could only start from related internal aspects.
For example,
