Wang Tianba was an outdoor live-streaming host.
He'd been doing this for over three years.
At first, he and three friends from his village, bored and looking for some fun, made a few short videos. The result was a few hundred new fans, some praise, and some profit.
So the four of them formed a group called "The Village Foursome" and dived headfirst into the short-video industry.
They relied on various scripts, gradually gaining fame, started running businesses, and filmed their daily lives.
They ran a supermarket, sold food, managed a driving school, and even had a roadside stall selling durians... they tried cycling, and RV traveling - in short, everything they did seemed to fail, and every business they started closed down!
There was a meme online that went "The Village Foursome, everything they do is terrible."
But in reality, that was precisely what they wanted.
Their business losses might not look good, but the internet traffic they generated did.
