Yong Yunzi who was on top of an infrastructure had been eavesdropping from the Players and the way they talk to the natives of this world.
The Players needed to sacrifice some points to talk to the natives. There is only one man who could do that for free. Of course, Yong Yunzi never knew of that fact even in this timeline.
She was being hunted by the Devils while she was being investigated by Righteous and Demon Cultivators.
Acquiring her is their greatest benefit as it could boost their Sect's presence in this Path of Heaven. Even the Nine Hall is trying to find out who the Flame Asura but no one thinks of Yong Yunzi because of her superficial foundation.
If the second floor of the Path of Heaven finally opens. Qi Sea Cultivators could create guilds. If she were to create one, it would surely create too much distortion on the future she knows.