"So have you decided which department you want to go to? "
"Yes, I want to go to the next generation of console development parts. "
Then Kamauchi tilted his head and asked Gunpei.
"Was there such a department in my company? "
"Oh, I'm currently in charge of portable gambling, but you want to come under me? "
"No, I'm talking about the next generation of family development. "
Kamauchi asked me with a strange expression in my answer.
"Hmm!? Family heirloom? I hadn't thought of that. You can't build a follower already, can you? "
"Of course, I don't mean right now. But there was a competitor called NEGA, and when they launched the NEGA disk, it was going to be a powerful piece of hardware. That's why I think you should start thinking about it. As time goes on, computers will move faster, and families will be a moment of glory in Mintendo. "
"Hmm... the sequel. But the Gang is right. You have to build powerful hardware in time to get the game going."
"That's right, boss. That's why I've asked you to appoint a new department. where we're going to build the next generation of consoles, and we're going to develop games with them. "
"What do you think? Gunpei."
"I feel the same way. Now, we're number one in industrial bankruptcy, but companies that have come to know that the gaming industry is making money are starting to flourish. I don't think it's a bad idea to think about making the next generation to differentiate ourselves from them. "
"Good. Let's get on with it. "
"Yes, thank you. "
Huh? That was easier than I thought. That salty camouflage immediately said yes? Apparently, a successful attack on the U.S. market set me up quite well within the company.
Thanks to this, I started a new job in Japan as the head of a new development department. I was 23 years old in 1985.
&
"Seige, have you ever tried the Dragon Warrior? "
Shigei is nicknamed after Shigeru Kumamoto. He's been working on the development of a game lately.
"I don't know, man. "
His voice sounded bitter, which meant he was nervous, so the temple asked him a question, and he backed away. I kept my hands in my pockets, drinking coffee, watching him. Of course, no one would blame me for being so rude, but no one would blame me for pioneering a downhill in the U.S. market and being the director of the next generation development part.
"What? Get your hands out of his pockets? You drank a lot of American water, and your posture changed? Mister River?"
"Oh, Ms. Grant. Hello."
"I can't say hello. You bastard."
"Haha, what are you doing in the development room? "
"I came to see him. "
However, Shigeru was not even aware that Kamachi was coming, but was only staring at the monitor screen. Towards Shigeru, Kamachi asked with a four-year-old face.
"Hey, Sige, have you ever played the Dragon Warrior or something? "
Then Shigeru's eyebrows twitched, and he jumped on his desk.
"I don't know, man!! Why do you keep asking me what the Dragon Warrior is? "
"... "
Kamauchi's face was frowning around his mouth like a goldfish.
"I put a very, very young man in charge, and the company is going crazy."
"Ah, boss!? "
"No matter how free-minded I am, I've been so comfortable lately, right? "
"Oh, I've been thinking about something else for a while."
Shigeru apologized to the boss several times with a embarrassed look on his face. Jealousy drives people crazy, and a game called Dragon Warrior drives Shigeru crazy. I looked out the window, sipping coffee.
Recently, I've come to realize one interesting fact.
It's because I realized that the gaming industry's history had been subtly twisted. If I had known better, Shigeru's legend of Karin would have appeared three months earlier than the Dragon Warrior, but I didn't think the Dragon Warrior would have appeared so soon...
The Super Maridge Transverse Scrolling System came into the world a year earlier, greatly expanding the game genre's variance. The Dragon Warrior ended production in just five months and launched the first round of the series.
The day the Dragon Warrior was launched. I went to Akihabara, Tokyo, to spend the whole day. The success of the family and the action of the disc made Akihabara a place where electronics and gaming machines were becoming a thing of the past.
The Dragon Warrior, launched by a Japanese gaming company called Phoenix for the Mintendo family, has been exploding since the launch, as it has gained gamers' attention since its inception.
Even so, the game has been in the form of a Danta-oriented arcade, which has also expanded the low profile of the game genre in a unique way called transverse scrolling, but technically Super Marige, which was part of the axis of arcade action, was not a completely new genre.
At the same time as the launch, however, the Dragon Warrior was popular with Japan's first RPG game. In fact, Shigeru was also making a game with a theme of an elf who was wearing a green hat for Japan's first RPG at the same time, but his greed aroused anger.
I put too much stuff into the story to make it longer. At first, it was a simple matter for a fairy boy to save the princess, but he created a bizarre emblem, where three triangles formed, and he began to squeeze a worldview of it.
So naturally, the production period went from three months to six months... from six months to nine months, and in the middle of that, Phoenix created a game with a simple fairytale story called "The Princess Saving Warrior," which was the Dragon Warrior.
&
"Knng... Ah, this sucks."
I asked Shigeru in the break room for a can of coffee.
"Are you all right, Mr. Seege? Why are you so stressed out? You can make it as comfortable as ever. "
"Oh, thank you. Yeah, I'd love to, but the more attention the Dragon Warrior receives, the more it bothers me. The first RPG genre!! I was coveted."
"Greedy, too. Thanks to the Dragon Warrior, other game companies are not in a frenzy right now. There are a lot of companies that are not arcades these days, that specialize only in family games and games for NEGA discs. "
"With the Dragon Warrior in play, there's going to be a lot of similar RPGs out there, right? Ah! Then the legend of the Karin I make will be buried inside!!! "
"The Legend of Karin" was the title of a game currently being produced by Shigei. The protagonist's name is Elk, and the name of the kidnapped princess is named after the game title. There was something about the downward nature that liked to puzzle users in the title of the game.
I laughed and said a few words to his cry.
"Then let's make a fresh start in there. "
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"Then let's make a fresh start in there. "
"Hmm? What do you mean? "
"RPG, for example, which is a long RPG, and like Super Maridge, it's a genre of action RPGs that fight directly against enemies in the field. If that's the case, wouldn't it be obvious? "
"Great!! Strong!! That's good!! I love it!! Just my style!! You're a genius!! "
Oh, yes, thank you. Shigeru quickly emptied his coffee and ran to the development room. Phew! Looks like the idea is spinning around in my head...
I was left alone in the break room and thought for a moment while while drinking canned coffee. The Dragon Warrior, the Karin legend, and the most popular men in Japanese gaming history, I hope you don't have to worry.
&
As expected, after the release of the Dragon Warrior, the Japanese gaming industry began to explode with RPGs. Unlike traditional action games, RPG genres were everyone's favorite genre - from children to adults - and as a result family sales increased, the NEGA disk had no room to stick anywhere in the market.
Although it was launched under the name of the next generation of gaming machines, all gaming companies had already preferred a well-supplied family, and the NEGA disc was struggling with several of its games.
"Haha, I knew the NEGA couldn't keep up with our Mintendo's footsteps. "
Kamachi's confidence exploded recently and he was smiling gladly at the year-round stockbroker. Then Gunpei, who was next to him, smiled and began to confront Kamauchi.
"The Dragon Warrior is definitely number one among the students these days. Thanks to this, the volume of sales in the family that had been somewhat slumped has increased significantly once again. "
Console is so weird. Finally, the console at this time was a machine that could not do anything by itself. The formula was established that the sale of the console is bound to soft because you can't download the game using the internet like you did in 2015, which meant that there would be a significant return on royalty in mintendo.
"I'm excited to hear that the game magazine reporter who covered the legend of Karin Shigeru yesterday also writes very well. "
"I'm sure he'll blow up what he did this time. By the way, game magazines... Do you have books like that these days? "
"Yes, I think it would be a good marketing opportunity for gaming industry news and new releases. It was popular with the students, so it seemed to be quite a break every month. "
In the absence of the Internet, new information is shared only through magazines. I also had a memory of waiting for a monthly game magazine to be released before PC communication or the Internet began.
"So why don't we try a new marketing campaign using the magazine company in the Karin legend? "
"Hmmm? Strong force. Do you have a better idea? "
When I spoke up, the boss and Gunpei glanced at me with their eyes wide open. Kamauchi also secretly expected what was coming out of my mouth.
"It was just a week after the familial magazine started producing Karin's legendary cartridge next month. "
"Oh, you knew about the magazine, too. So?"
"The legend of Karin is an exciting title for our mintendo, so why not try a premium strategy? "
"Premium Strategy? It's the same game if you shoot it anyway. Anything to make a difference? "
"500 starter cartridges in gold."
Then Gunpei answered with a resilience.
"Ah!! You want to change the color of the cartridge? "
"It's also rare in the same game. If you show the truth to a Phame reporter first, he'll write an article about it, thereby amplifying the expectations of the users who are waiting for Karin's legend. "
"The same game, but introduces a special color to the initial production cartridge. That's okay, Ms. Grant. "
"Not bad. But isn't 500 too few? At least 10,000."
"No, that's exactly the right amount. You'll see!"
This was the beginning of a 'limited edition' marketing campaign that would rob gamers' pockets until 2015.
&
The morning of the legendary release of Karin, December 17, 1985. Shigeru and I arrived in Akihabara, Tokyo. President Kamauchi and Gunpei also said they were coming to visit the venue this afternoon, so they must have started by now... Shigeru, who had a long face with a lack of sleep next to me, was stealing an elongated yawn.
"Kang Gun. Is it going as well as I expected? I'm already launching a few games, but I always can't sleep the day before they're released. "
"I heard that the market response seemed to be fabulous, as well as the familiarization articles about Karin's legend in the month that followed. Let's go, shall we? "
As I smiled and took a step, Shigeru chased after me with a slightly anxious look. On Saturday, we left the station and headed to the designated venue.
"Why are you so quiet on Saturday? Shouldn't it just be crowded? "
"Sige, it's 9: 00 a.m. Saturday morning. Is there a crowd at this hour? "
"Oh, really? That's what it is, isn't it? Haha!"
He's lost his mind. I glanced at her with a frown for a moment and walked back to the venue.
I stopped by Akihabara, and there were a few stores that specialized in games. The venue we are heading to is also the largest gaming store in Akiba. Because of quality games like Super Maridge and Dragon Warrior, Akiba Street has been so successful that it can no longer find traces of Atari Shock.
I was busy looking around, smiling as if I felt the birth of a newborn child. How long have I been walking like that... When I was almost near the venue, I encountered a strange landscape. 7: 00 a.m. Saturday. There were some young men sitting on the streets on the streets, usually on empty streets.
Kabukicho in Shinjuku or Shibuya is a bit understandable, but they were sitting here without a bar and were gathering together to talk about something.
"Can they get to us? I heard there are only 500 limited quantities..."
"Ba ~ bo. How could Mintendo solve all 500 of these stores in one place? It must have been scattered all over the country. At least 200 of them will come in, but that's not enough to get us there. That's why I asked you to come and wait for me last night!! "
"Did you think I'd get people like this in the launch of a new game? "
500 limited quantities of what? So you're here to buy Karin's legend? Then why are you here so far away from the venue? As soon as I walked past the muttering bastards at the end of the alley, Shigeru and I entered the alleyway leading to the event and froze.
"Y-you 're strong? I'm not dreaming, am I? "
"Maybe you're thinking what I'm thinking. "
Amazing... The procession of the people that stretched all the way to the event site was almost invisible.
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Amazing... The procession of the people that stretched all the way to the event site was almost invisible. No matter how much Japanese people like to line up, I can't believe this is it. Karin's legendary sale starts at 2: 00 pm!!
"Go, Gang-gun. I'm having trouble breathing. Give me a boost. "
"Wake up and come quickly. The staff at the venue will be waiting for you. "
Before crossing a long, long matrix and entering the dealership, I asked a male guest of my age who was waiting at the front of the matrix.
"Thank you for coming in the cold weather. I'm Junhyuk Kang, a Mintendo employee, but how long have you been waiting? "
"I've been waiting since 10: 00 a.m. yesterday. Haha... I just wanted to have this limited edition of the legendary first edition of Karin..."
You waited 24 hours in the cold of December? Oh, my God.
"Thank you for your enthusiasm. I'll talk to the boss about it separately, so if you don't mind, I'd like to take a photo for the anniversary later. "
"Oh, yes! Are you next to Shigeru Kumamoto? I've been a huge fan since Dongking Com. I'm looking forward to this Karin legend!! "
Then he smiled awkwardly and became angry.
"Thank you. I hope you like the legend of Karin as well. "
&
As time went on, the procession grew longer and longer, and as the afternoon approached, it was forming a phosphorus seal in front of the venue. These are all users who came to buy Karin's legend. It was really creepy.
This phenomenon reached the station, and now a reporter from the news was interviewing Shigere.
When they returned, Kamuchi and Gunpei arrived at the venue after dispatching a few event helpers to prevent chaos in front of the venue.
"Hey, man!! Director!!"
Kamauchi, who had a mouth in his ear, ran towards me like a dance-off.
"What the hell is going on? Huh? I just got a call from Osaka, Kyoto, and Fukuoka saying that Karin's legendary sale is a joke. In one day, 30,000 supercutables will be ready to go! "
Ha! I was really looking forward to it, but this is unbelievable! Common titles. In addition, when it is new, the number of seconds is usually around 5,000 cartridges.
And it usually took about a week to digest them all in the store, and the legend of Karin was a title that we were somewhat looking forward to, so we put a limited quantity of gold on the front for aggressive marketing.
The expectations of users have been amplified because they were already Kumamoto Shigeru, a mintendo gaming signatory, such as Marige Brothers and Super Maridge, and Pammi was also the first magazine to introduce the trends in the gaming world to feature luxurious articles to increase the number of publications.
So, Karin's legend was evenly equipped to give birth to many topics before the release, and the Dragon Warrior's boom was slightly slowed, with a huge rebound effect on his back.
And 2: 00 p.m. on the big screen.
The event store heard the legendary opening song of Karin and people took their turn to buy the game. The 150 gold cartridges prepared at the event had already run out in 15 minutes.
Of course, there was no great confusion because it was announced before the event began, but there were also some people who were sad. Kamauchi, who was watching the register, was also looking sad with the users.
"Look. I mean, I told you to get 10,000 of them ready. "
"No. If I had 10,000, I would never have seen this effect. because the smaller the quantity of limited edition, the more people are recognized for their value. "
"Kang-gun, what are you? First I thought he was a console hard designer, then I made a game, then I sent him to America, and now he's out of business, and now he's marketing. By the way, what's Gunpei saying at the event here? What the hell were you doing with Gunpei and keeping it a secret from me? "
Kamauchi asked me with a curious look on his face. But I had no choice but to shrug my shoulders. In fact, it was a joint project between me, Gunpei and Shigeru, one of my meticulous plans to gather some people into Karin's legend.
"I'll announce in an hour, so please wait!"
I smiled brightly, checking the time with my wristwatch. Then, inside the venue, there was a phrase that said, "The first public at 3: 33." Each user guessed that the number 3 implies three jewels from Karin's legend and that there was already a follow-up.
Those who had already purchased the legend of Karin were also struggling to leave the venue due to curiosity about 3: 33. I'm glad we have a big event planned...
Since yesterday morning, we have paid the first customer to purchase a 28-hour ledger for certain awards, including Shigeru's Signed Game Title and Maridge Character Doll, and we have finished the commemorative shoot together.
And the 3: 33 that everyone was waiting for. Gunpei, who was at the event, disappeared somewhere and for a moment it seemed like the inside of the event was getting dark, and a spotlight appeared on the small stage that was ready.
"What? What!? "
When people who were buying the game looked at the platform, Gunpei stepped up and grabbed the microphone.
"Well, first of all, I want to thank all of you for coming to purchase the legend of Karin of Mintendosa, and I'm here today to announce to you the birth of a new portable device. "
In Gunpei's announcement, the venue quickly began to cheer people up. Then one user in front of Gunpei shouted.
"Mobile device? Are you announcing a new game & watch? "
"Oh, you're quick on your feet. You got it right."
Gunpei pulled out the green game & watch machine from the suit's pocket. It was a game & watch machine themed with Karin's legend. Then Kamauchi, who was watching the stage next to me, said.
"What? I already approved that. Is this supposed to be a surprise announcement? Of course, it's big news for everyone here. That's not a bad reaction!"
"Well, just wait a little longer. "
I smiled faintly and looked at the monolith. Gunpei on the top floor was explaining the new game & watch to users. At a time when there was no projector yet, Mr. Gunpei made it easy for users in front of him to touch the device, and after introducing him that he would learn more about it in the next month's Phame Communication, he put the game & watch back in his arms.
And, uh...
"I have one more surprise for you. "
Gunpei shouted with a penitent smile, pulling out a heavy machine from his back pocket.
"The world's first portable console gambler to employ a cartridge exchange method. "
"Whoa!!!!!! "
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