Back in Los Angeles, Martin hardly had a moment of rest before he met up with Nolan to gear up for the DVD promotion of "Inception."
Warner Bros. organized a grand premiere ceremony at Macy's center.
Regarding the on-site marketing of the DVD, nearly all the activities eventually converged to one point—a signing event!
In the DVD sales area of Macy's, two signing tables were set up on either side. Before Martin and Nolan had even sat down, hundreds of people were already queuing on both sides.
Most people would line up on one side and then go queue on the other, with many purchasing two DVDs.
The crew had prepared gifts specifically for today's event, a top identical to the one used by Dom Cobb.
With every DVD Martin signed, he would personally give away a top.
For the entire morning, the lines in front of Martin and Nolan did not shorten at all, and the signing had to be extended by half an hour.
After the signing, the group went to have lunch.
