"What exactly happens when this Seventh Day Circus Extravaganza becomes successful?"
Artea asked Ivan as they rolled up the very, very, VERY long red carpet from the entrance of the building to the circus itself. It was in some space where the ceiling can't open up and show the sky, and it was large and circular like an amphitheater.
Though they were tasked to buy the supplies and go outside the circus, Artea still had to be blindfolded to not know where the location was in case she did escape. But from guesses and approximations alone, they should be somewhere in Midtown Manhattan. She'd even go for a leap and guess that they were near Times Square.
Perhaps it was their plan to make people think this was one of the many Broadway theaters, or even THE Broadway Theater itself, the one that was actually in Broadway road itself.