BYD, during the early 2000s, was quite low-profile.
Back then, its main industry was mobile phone batteries, and it had become the second largest battery manufacturer worldwide.
At the same time, it also began to venture into the automobile sector, acquiring a small local automobile company named QinChuan Automobile.
If it were a joint venture, they definitely had the qualifications.
But Wang Ye considered that if the Russian Auto Group collaborated with BYD, they could only bring Volvo to manufacture there, not Land Rover or Jaguar.
Because with luxury automobile brands, pedigree matters ...
BYD had just entered the automobile industry and was positioned very low-end, even their new models were very cheap, one might even say inexpensive!
If luxury cars like Land Rover Jaguar had a "BYD Land Rover" or "BYD Jaguar" badge, it would instantly lose all its prestige…
No more talking about "Royal Family carriages" or "Noble lineage" then!
