Lu Yu really didn't expect that Red Bull had come to the door so quickly.
In the previous life, Red Bull Beverages really supported and sponsored extreme sports, and it was very popular.
Some netizens in China watched extreme sports sponsored by Red Bull, and they even said a lot of funny words, creating countless ridiculous golden sentences.
For example, for every x cans of Red Bull, one person joins extreme sports. Without trading, there is no harm.
For example, your death is beyond your imagination!
Another example, Red Bull: Is it easy for you to die in this sport?
Answer: If you make a mistake, it is difficult to survive.
Red Bull: Sponsored!
What's more, they actually called those extreme sports bulls who are sponsored by Red Bull as "Red Bull Squad"?
If this is really the case, don't you want to be the captain of the Red Bull Squad in this life?
interesting.
Of course, perhaps it was Red Bull's unrelenting support for extreme sports that made Lu Yu feel good about this drink.
As for several other endorsements, in addition to the explorer, Lu Yu felt that it was not necessary.
Because of these things, it is far from his own profession.
First, I don't understand.
Second is really not interested.
Thinking of this, Lu Yu turned to look at Shi Lei's mobile phone and asked with a smile in surprise, "How did they all find you there?"
"At the beginning, I was also confused, but I didn't know it until I asked, because these people didn't contact you, so these people followed me and found me here!"
For the endorsement, Shi Lei was surprised and happy, and his emotions were quite complicated.
Before this, because the outdoor channel has always been an unpopular channel, plus he is also responsible for some small anchors, so I have never encountered the endorsement of the anchor.
This time, it's good, as soon as it comes up, there are more than a dozen brands!
And they are all big brands!
Who can stand it!
has really messed him up!
After a while, looking at the chat records between Zheng Xun and Shi Lei, Lu Yu asked, "Red Bull, have you already come?"
"I'm on my way." Shi Lei nodded and said, "But it shouldn't be here yet, so, if you want to, I'll communicate with them."
"Okay, I'm waiting for your news."
"What about other things, did you push it?"
Lu Yu casually looked at it, "Others, I only understand the explorer, at least through. The rest, there is really no interest, please help me cope with it."
"Ok, I see."
Lu Yu has his own principles.
will never pick up endorsements at random.
Especially some irrelevant brands, there is no need for endorsement.
Money is a trivial matter, and if it hurts popularity, it really won't work.
In the previous life, there were many anchors or celebrities, because of endorsement of such things, caught in various disturbances.
Lu Yu didn't want to destroy his future because of some small heads.
...
That night.
After sleeping in the guest house, Shi Lei suddenly called.
Red Bull arrived.
After hearing the news that Lu Yu intends to cooperate with him, the person in charge of Red Bull deliberately made a reservation at a well-known Tujia vegetable restaurant next to the scenic spot, and could not wait to see Lu Yu.
Since people are so sincere, Lu Yu can't be ignored.
packed up, met with Shi Lei, and went together.
eight pm.
A private room in the restaurant.
By the time the two came, Zheng Xun and Huang Haitao had been waiting for a long time.
As soon as he entered, the two stood up and greeted each other with a smile.
"Mr. Lu! Hello! Hello! Long-cherished name! I am the manager of the marketing department of Red Bull, Huang Haitao."
"Oh, Manager Huang, hello."
Lu Yu shook hands with him.
"This is the director of our marketing department, Mr. Zheng Xun."
Huang Haitao said, introducing Zheng Xun to Lu Yu.
Red Bull's marketing department director should be the company's senior management.
incredible.
Actually.
"Mr. Zheng, hello, it's hard to run for yourself."
Zheng Xun shook hands with Lu Yu, shaking his head with a smile, his mouth full of admiration: "Where, where, can meet you, it is worth the hard work, it is an honor!"
"I am over-flattered."
"Mr. Lu, you are seated."
"Okay. Oh, yes, this is my editor-in-chief, Shi Lei, Mr. Shi, and you two passed on WeChat before."
"Hello, Mr. Shi!"
"Hello Hello"
...
After some greetings, the table was filled with delicious dishes, all of which are famous local dishes.
Steel stewed chicken and duck, Tujia slag, three pots, the list is endless, the fragrance is overflowing.
After the dishes were ready, everyone chatted while eating.
Zheng Xun opened his mouth and said:
"Mr. Lu, before we come again, we have learned more or less about your deeds. I personally think that the extreme sports you proposed are almost the same as our brand culture."
"In recent years, we have always wanted to find a breakthrough in sports, and we hope to find a spokesperson that matches our product positioning to promote our "Red Bull Sports World" concept."
"Today, after watching your extreme live broadcast, I was very inspired. I think you are very suitable to be our spokesperson, so I ventured to visit. Of course, I think you should also need our help very much, don't you?"
If it is an ordinary cooperation, Zheng Xun may also speak some scenes.
But this time, absolutely not.
Almost every sentence comes from the heart, sincerely.
Because he knew that this meeting was a rare opportunity both in the company and in himself!
has passed this village, but there is no such shop!
Sports stars often exist, but Lu Yu does not often!
The world's dare such an anchor, can you find the second one?
Impossible!
Totally impossible!
Afterwards, Zheng Xun gave a brief overview of the specific details of the cooperation.
is different from the general endorsement. In addition to the 5 million one-year endorsement fee marked on the contract, Lu Yu's next extreme live broadcast Red Bull will give strong support from the level of funds and equipment!
is not like other sponsors, only doing surface work, but preparing to dig deeper into the intersection of extreme sports and products!
can be described as full of sincerity!
It seems that this time, Red Bull is really ready to die with extreme sports!
Make yourself a tool for sports.
and not just a sponsor!
Make sponsorship closer to the sport!
Content is king, smartly breaking the boundaries between advertising and content!
The previous life, Red Bull did exactly that, and only achieved success!
Of course, this is why Lu Yu should cooperate with them.
Lu Yu took a sip of tea and said: "In recent years, Red Bull's support in sports is obvious to all. I also hope that through this platform, I can better promote extreme sports and say something in my heart. I also look forward to cooperation."
heard the words, Zheng Xun nodded his head, and the color of surprise overflowed with words: "Thank you very much for your recognition! Thank you very much!"
...
After the chat, the two sides had a great conversation.
basically confirmed the willingness to cooperate and some details.
Immediately afterwards, Lu Yu spread his understanding of extreme sports, and preached on the project that he might start to broadcast live, and shared it lightly with everyone...
Such as what to climb Mount Everest, polar exploration, wilderness survival for 100 days, no parachute skydiving!
The speaker is unconscious.
The listener is interested.
When listening, everyone's heart is up and down!
Although the air conditioner is turned on in the room, the cold sweat is still in my palm...