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Chapter 1 - Beating Adwords Mastering The Art Of Pay Per Click Advertising

From the Wealthy Affiliates, comes Beating Adwords, a remarkable ebook, which is in my opinion, the most useful and most up-to-date AdWords guide available to date. Published by the amazing Carson and Kyle, successful internet marketing entrepreneurs in their own right and respected owners of WealthyAffiliate.com, Beating Adwords is the 'superior AdWords guide', providing an expert look at Google AdWords and simplifying the whole notion of earning significant and residual online income as an Affiliate Marketer from a Google AdWords campaign or other Pay Per Click (PPC) advertising campaign.

It is written in an easy narrative that the newest newbie or beginner can understand and yet is jam-packed with unique and advanced strategies for experienced internet marketers alike, Beating Adwords takes you by the hand and leads you step by step through the process of affiliate marketing, showing you in easy to follow steps how to set up a Google AdWords account and campaign correctly and efficiently to generate a much higher income and return on investment (ROI) with lower CPC expenses.

These Wealthy Affiliates are AdWords 'experts' who are already earn an incredible income promoting affiliate products with PPC campaigns. I have personally utilized the techniques taught in all my campaigns and seen a dramatic improvement to my quality score, CTR and thus lower Cost per Click (CPC). By buying Beating Adwords and putting the ideas to work, you will not only recoup the price but also you should rapidly see a dramatic improvement in your campaigns and your AdWords income and ROI will start increasing dramatically.

To give you a feel for the depth of coverage in this definitive guide, here is the books contents:

To give you a feel for the depth of coverage in this definitive guide, here is the ebook's main contents:

Section 1 – Introduction

Welcome to Beating Adwords

About the Authors

Making Money Online

Affiliate Marketing

Pay Per Click Advertising

Section 2 – Getting Started

Google Adwords

Setting up Your Account

Section 3 – Affiliate Programs

Finding Affiliate Programs

Using Clickbank.com

Profitable Keywords

Section 4 – Advertise Your Product

Starting a New Adwords Campaign

Adgroups

Writing Effective Adcopy

Adcopy that Sells

Section 5 – Outsmart Your Competition

Quality Score

Effective Bidding Techniques

Traffic and Cost

Being Profitable

Section 6 Adwords Optimization

Inactive Keywords

What can you afford?

Split Testing

Dynamic Keyword Insertion

CTR and Match Types

Content Network

Section 7 – Web Pages that Sell

Direct Linking vs. Landing Page

Creating Relevant Web Pages

The Power of a Review

Review Pages for the Advanced Marketer

Dynamic Page Optimization

Sample Landing Pages

Section 8 – Success

Staying Focused

Section 9 – Bonus

Low Cost Advertising Techniques

Promoting Beating Adwords

Section 10 – Resources

Glossary

If you use, or are thinking of using PPC in your Internet Marketing efforts, Beating Adwords is the one and only product you need for Google AdWords success and PPC success generally and I have no hesitation in recommending it to any newbie or veteran alike who is serious about taming adwords and following the Way of the Wealthy Affiliate.

It also has a 60 day 100% money-back guarantee! So you have nothing to lose.

Instructive, Informative and Superior, do good market and keyword research, apply the techniques and The Possibilities are Endless!