Generally speaking, the official launch of a TV drama production would start with the director and screenwriter, but most of the time, this segment did not bring in publicity.
Most of the time, it was the crew's audition or even the selection of the male and female leads that attracted the attention and discussion of the audience.
This drama was no exception. Hai Yi Entertainment's sudden announcement that Pan You'an would be directing "Empress" did not attract much attention at the start.
Only a small portion of the audience who had heard of Pan You'an's name exclaimed, "Director Pan is filming a new drama again. I'm looking forward to it!"
However, a portion of the media quickly tried to steer the conversation towards East City.
Some media outlets had caught Xia Junsheng visiting Pan You'an personally to discuss a collaboration. At that time, people were speculating whether Pan You'an wanted to collaborate with East City to film a new drama.