At this point, everyone in the screening room realized that Laila was using the Cinderella fairy tale! The girl who was able to dress up beautifully and attend the palace ball thanks to the fairy godmother's magic had to leave before midnight, or else the magic on her would be undone.
To avoid appearing disheveled in front of the banquet crowd, Cinderella ran to a place where no one was before the magic was completely undone. She lost her shoes on the stairs, and her beautiful long dress seemed to dissolve and scatter. As she ran, her neatly coiled hair became disheveled, and even her makeup became smudged.
Her two stepsisters seemed to have noticed something and followed her in the direction she left.
At this moment, Cinderella stood in front of the mirror in the restroom, looking at her incredibly disheveled reflection with sadness and disappointment.
Just when she was at a loss, a delicate box in front of her caught her attention. The camera paused for a second on the box, clearly showing the GHD logo on it.
She opened the box, revealing the curling iron inside. Picking up the curling iron, as if infused with confidence, Cinderella finally swept away her previous frustration and began to tidy up her hair, which had become messy due to the disappearance of the magic.
Soon after, when she appeared in front of everyone again, she was no longer as disheveled as before. Now she was full of confidence and charm. With the help of the curling iron, she quickly styled her hair in a way that outshone those around her.
A few decorations she obtained in the restroom also allowed her to successfully transform her outfit into a fashionable and beautiful one. The other women around, who originally seemed fashionable, suddenly appeared vulgar in comparison to her.
Her appearance immediately caught the attention of the prince, who noticed her difference. Someone handed the high heels she had dropped to the prince. But just as the prince approached Cinderella, she casually threw the other shoe in her hand to someone else, then proudly brushed past the prince.
She was no longer the girl who had hoped for the prince's favor just now. He had ignored her before, and now she made herself unattainable to him.
The two and a half minutes of the advertisement were brief, but for the GHD executives in the screening room, it was like watching a Hollywood blockbuster, and they sighed deeply only after it ended.
"Incredible!" Even though he had watched it countless times, Benjamin was still shocked by watching it again. "It will definitely become a classic in commercial advertising, and our product will be remembered over and over again!"
"Wow, fantastic, absolutely fantastic! I knew Laila would make the best advertisement!"
"Exactly! I think when the advertisement is aired, more people will like Laila!"
Joanna and Humphrey were already die-hard fans of Laila, and they were now jumping up and down with excitement. If it weren't for this, they didn't know how to vent their excitement.
The GHD executives were equally excited. Now they understood why the boss had to invite Laila to shoot the advertisement no matter what. They believed that when this advertisement aired, their product would usher in a new sales boom, and their product name would appear all over the world.
Was Laila's reward high?
No! Not at all!
The hesitation they had before now seemed like a friendly dive. Just for this advertisement, she deserved more rewards! Triple, five times, ten times! Even more would be worth it!
"No wonder Moran is now the most popular director in Hollywood." To be able to make a commercial advertisement like this is remarkable!
"Our opinions are all the same!" Benjamin smiled and looked around. "Let's occupy the advertising time!"
"Ha ha, well said, let's occupy the advertising time!"
So a week later, the golden advertising time slots in many countries around the world were filled with the new advertisement produced by Laila.
It's easy to imagine that the effect of the advertisement was extremely amazing.
In a sea of uninteresting advertisements, suddenly seeing an advertisement like a Disney fairy tale film, how could it not leave a deep impression?
Especially to promote the advertisement, the news that it was shot by Laila Moran had long been disclosed. Whether people accidentally saw the advertisement or specially sought it out because they knew it was Laila's advertisement, after watching it, they only had one thought in their hearts—truly worthy of being Laila's work!
They might not be able to articulate what was so great about the advertisement in professional terms, but they were clear that it was an advertisement that people didn't hate. For the audience, isn't an advertisement that people don't hate the best praise for an advertisement?
For advertisements inserted into TV shows and programs that people like, I believe few people will like them. As long as they can say what they want to say without being hated by the audience, without turning off the TV halfway through, that is a successful advertisement.
Nolan also took the time to watch the advertisement and was at a loss for words about Laila's "side job."
"So, the job you mentioned, is it making that advertisement?"
"Yes, didn't I tell you earlier?"
She always devoted herself to one thing. Since she was going to shoot an advertisement, the script discussion naturally came later, which was also why Nolan said she was neglecting her duties.
As a top Hollywood director, she had set aside her films and spent so much time on a commercial advertisement. What was she thinking?
No one would believe she did it for money. After all, she was someone who could lack anything but not money.
Nolan remembered that there had been newspaper reports about Laila's sideline. As a director, she had done brand planning, was a photographer, and even made several very popular songs. Apart from that, it seemed there was something else, that he had not understood before, but now he could understand the pain of being her fan.
"Laila, you are clearly so passionate about movies, why don't you let that passion completely unleash?" He couldn't understand this. Because he was also a movie lover, besides movies, he seemed to have little interest in anything else. And when shooting a movie, he didn't even allow any mess to appear in his sight.
Based on what he had learned about her during this period, he felt that she and he should be the same kind of people, so he couldn't understand why she would divide a heart full of love for movies into many parts. What was even more incredible was that she did everything very well.
Google 'GHD Cinderella advert' to watch