Kim Chayeon was under intense pressure for the past fifteen days. Firstly, his company and his reputation were under the dumpster, and his company was going down in the stock market. The criticism was also very harsh that could make any person suck cold air from all the sharp and heavy critiques that were being sent his way. His company was being boycotted, and he was aware that it was because of the netizens' opinion towards his sexual orientation.