Ford's Study...
As he downed another glass of alcohol, Ford could not help but marvel at how calm he was. After all, Emily's screams were so loud and embarrassed him greatly.
It hurt and he was quite sure he would never forget her as she was an exotic beauty that had captured his heart. Even at that moment, he could not bring himself to think badly of her.
He remembered the times he had been with her and being unable to bring her the climax that was clear that she craved. It did not matter how hard he tried or how diligent he was, he could never bring her satisfaction and that was actually what annoyed him in this situation.
What he had been incapable of doing, Hal had done so easily and in the process captured Emily's heart and by consequence, Ford's own soul.
Although the memory of the bet had been a little foggy due to alcohol, it became clear once the conditions were met. The moment he lost control of his soul, he came to three realizations,