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The neatly arranged living room displayed a pristine flat-screen TV where Wang Yang, clad in a beige plaid shirt and jeans, and Robert Downey Jr. in a brown dress shirt were seated on a red couch, both sporting grins, while Conan O'Brien sat behind the wooden side table—this was the scene of NBC's "Late Night Talk Show."
After finalizing the theatrical version of "District 9", Wang Yang began participating in talk shows booked by the distribution department. Although viral marketing is often exceptionally effective, these mainstream promotion channels are also necessary. A significant portion of the audience still learns about movie information from channels like print media and TV shows and selects what to watch accordingly.
