It would be expensive to transform a ruined city abandoned for thousands of years into a prosperous one. Furthermore, one would require money and workforce to clear the demons there.
The Longxuan Empire was not the first empire to give away a city in the Forsaken Land. There were also tournaments with a similar prize in different countries in the Brilliance Continent.
For thousands of years, despite the numerous tournament champions who had brought manpower and resources to the forbidden area, only three of them managed to establish their forces there.
It was easy to imagine why one would think the 'reward' was awful.
Except for the mighty families from various empires, no one would dare think about the Forsaken Land.
As a result, only families with substantial resources would dare to invest their gold in that barren land to increase their influence.
One could count the number of families in the Longxuan Empire with such courage on two hands.
