In modern times, although the Longs were a prominent family, their wealth, power, and influence couldn't compare to the Jins and the Lus.
The Jin and the Lu families didn't have deep roots compared to the other families who were already well-established for a long time. These two families were average people, out of high society's radar, but just a few decades ago, they suddenly skyrocketed to the top as the leading business families in the country.
On the other hand, the Longs were already well-known for centuries. Then why the discrepancy in their current status in society?
A big part of this was because the Longs were a proud, traditional family. They could trace their roots all the way back from ancient times when an ancestor was bestowed a noble title for meritorious deeds by the reigning Emperor of that period.